Cookie Policy

Last updated: 12/12/25

This Cookie Policy explains how The Daily Hug (“we”, “us”, “our”) uses cookies and similar
technologies on our website [insert website URL] (the “Site”). It should be read together
with our Privacy Policy, which explains how we use personal data.

By using our Site, you agree that we can place essential cookies on your device.

For all non-essential cookies, we will ask for your explicit consent through our cookie
banner.

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help
websites function properly, enhance your experience, and allow us to understand how
visitors use the Site.

Cookies can be:

• Session cookies – deleted when you close your browser
• Persistent cookies – stay on your device for a set period
• First-party cookies – set by The Daily Hug
• Third-party cookies – set by external services we use (e.g., analytics, social media, embedded videos)

2. Types of Cookies We Use

A. Essential Cookies

These cookies are necessary for the functioning of the Site and cannot be turned off.
Without them, features such as logging into subscriber accounts or managing payment
processes will not work.

Examples:

• Site security and performance cookies
• Login/session management cookies
• Shopping cart and checkout cookies (for our online shop)

Legal basis: Legitimate interest / performance of a contract.

B. Analytics & Performance Cookies

These cookies help us understand how visitors use the Site, which content is most popular,
and how we can improve the user experience.

We may use:

• Google Analytics
• Site performance tracking tools

Data collected may include:

• Page views
• Time spent on pages
• Referring websites
• Device and browser information

Legal basis: Consent.

C. Advertising & Marketing Cookies

These cookies allow us to deliver more relevant marketing messages and measure the
performance of our promotions.

We may use:

• Meta (Facebook/Instagram) Pixel
• TikTok Pixel
• YouTube
• Google Ads Remarketing

These tools track user behaviour to help us understand our audience and improve our
advertising strategies.

Legal basis: Consent.

D. Social Media & Embedded Content Cookies

When you interact with embedded content (e.g., YouTube videos, Instagram posts, TikTok
embeds), those platforms may place cookies on your device.

These cookies:

• Track engagement
• Remember your video preferences
• May link your activity with your social media account

Legal basis: Consent.

3. Cookies We Use – Detailed List

Note: This is a sample structure. Replace or add cookies depending on your setup.

PHPSESSID / session_id
Maintains user session for logins and navigation
Provider: The Daily Hug
Type: Essential
Duration: Session

_ga
Google Analytics – tracks user behaviour
Provider: Google Analytics
Duration: 2 years

_gid
Google Analytics – user distinction
Provider: Google Analytics
Duration: 24 hours

_fbp
Facebook Pixel for marketing
Provider: Meta
Duration: 3 months

_ttcid / _ttp
TikTok Pixel tracking
Provider: TikTok
Duration: 13 months

yt-remote-device-id
YouTube video preferences
Provider: YouTube
Type: Social / Embedded
Duration: Persistent

woocommerce_cart_hash
Stores cart details for shop
Provider: WooCommerce
Type: Essential
Duration: Session

woocommerce_items_in_cart
Tracks items in cart
Provider: WooCommerce
Type: Essential
Duration: Session

If you use Wix, Squarespace, or another CMS, these platforms will automatically add
additional cookies; we can customise this table when you tell me which platform you
choose.

4. How to Manage Cookies

You can manage your cookie preferences at any time through our cookie banner or by
adjusting the settings in your browser.

Common browser links:

• Chrome: https://support.google.com/chrome/answer/95647
• Firefox: https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data
• Safari: https://support.apple.com/en-gb/guide/safari/sfri11471/mac
• Edge: https://support.microsoft.com/en-us/microsoft-edge

Please note:

• Disabling essential cookies may prevent the Site from working correctly
• Disabling analytics or marketing cookies may affect personalisation and content recommendations

5. Third-Party Cookies

Some cookies are placed by third parties on our Site, such as:

• Social media networks
• Embedded video platforms
• Analytics providers
• Advertising partners
• E-commerce and payment processing partners

We do not control these cookies. Please refer to each provider’s privacy or cookie policy
for more information.

If you tell me which exact services you will use, I can add direct links to each.

6. Changes to This Cookie Policy

We may update this Cookie Policy from time to time.

Any changes will be posted on this page with an updated “Last Updated” date.

7. Contact Us

If you have any questions about our Cookie Policy or your privacy rights, please contact:

The Daily Hug
Email: hello@thedailyhug.org

The Daily Hug
4th Floor, Silverstream House
45 Fitzroy Street
Fitzrovia, London W1T 6EB